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Discover
Wave 

From LP Perspective to Fund Success

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Marketing I Communications I Fundraising

Experience from

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fund of funds
VC fund of funds
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wealth management
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Wave Alternatives brings a unique perspective to your fundraising journey. With over 8 years of experience as LPs, investments across 50+ funds, we've mastered both sides of the investment equation. Our team has successfully deployed capital and led significant fundraises, giving us unparalleled insights into what truly resonates with investors.

 

We transform these insights into actionable strategies, helping GPs craft compelling fund pitches, identify relevant LPs, and develop effective communication strategies. Our services span marketing, communications, and fundraising, all tailored to meet the specific needs of fund managers. Wave Alternatives supports buyout, growth, venture, secondary and private debt funds through the complexities of fundraising with a team that understands the nuances of both LP and GP perspectives, guiding your fund to success.

Our Story

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How Wave Supports
Your Journey

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We are committed to facilitating partnerships between GPs and LPs, ensuring a seamless fundraising experience. Our goal is to enhance fundraising strategies, optimize communication channels, and drive impactful results for our clients.

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MARKETING

Wave Alternatives crafts compelling fund pitches that resonate with investors. Drawing from our extensive LP experience, we create presentations that capture interest quickly, articulate your unique investment thesis, and showcase your track record effectively. Our LP-focused approach ensures your pitch deck speaks directly to what investors want to see, significantly enhancing your chances of closing your fund.

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COMMUNICATION

We develop tailored communication strategies that build long-term relationships with LPs. Leveraging our insights, we create consistent, personalized content through preferred channels like newsletters and LinkedIn. Our approach goes beyond generic updates, addressing the unique interests of each LP to demonstrate your commitment and expertise, positioning you as an attentive partner in the competitive fundraising landscape.

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FUNDRAISING

Wave Alternatives breaks through the cold outreach barrier, connecting you with key decision-makers. We leverage our extensive LP network and industry expertise to efficiently target relevant investors. Our team manages the entire outreach process, crafts appealing email templates, represents you at industry events, and secures LP meetings. With our guidance, we transform the emotional rollercoaster of fundraising into a strategic, successful journey.

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Our Story

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Wave Alternatives was born from our unique journey as both LPs and GPs in the private markets. After years of deploying capital across 50+ funds and successfully leading fundraises, we gained invaluable insights into the fundraising process.

We witnessed firsthand the challenges GPs face and the shortcomings of many placement agents who often provide subpar services at high costs. This experience inspired us to create Wave, a 360-degree fundraising solution that brings clarity and efficiency to the process. Our mission is to leverage our dual perspective to offer comprehensive marketing, communication, and fundraising services that truly resonate with investors and accelerate fund closures.

Jocke Martelius

Jocke Martelius

Founder

jocke@wavealternatives.com

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“Wave has been an invaluable asset to our team, providing exceptional support across a wide range of critical areas, including fundraising, strategy, and communication. Their expertise and network proved instrumental in connecting us with key Limited Partners throughout Europe, ultimately playing a pivotal role in helping us achieve our first close. We are deeply appreciative of Wave’s unwavering commitment and the significant impact they have made on our success.”
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Filippo Chisari

Founding Partner

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Insights

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